Founders and VCs talk about diversity in Europe at ‘StartUp Days’

‘StartUp Days’, the reference start-up event in Switzerland, gathered entrepreneurs, investors, corporates and supporters of the ecosystem around deep tech. The event is organized by Startup INVEST, a Swiss financing platform for deep tech start-ups that aims to professionalize the Swiss investment ecosystem, including business angels, venture capitalists and corporate ventures.

At ‘StartUp Days’, attendees have the opportunity to enjoy keynotes & panels, masterclasses, workshops, one-to-one meetings and pitching battles. During the first day of the event, Luz Ramírez, managing partner and founder of RED Capital Partners, participated in a panel with female founders and VCs titled “No better time than now? – Female Founders and VCs on diversity in Europe”. The panel, which was moderated by Barbara Fischer, founder of private placement advisory firm Arena Ventures, counted with the participation of other prominent speakers, such as: Olga Miler, managing director at Global Program Architect, Laurent Roux, the EIT‘s Entrepreneurship Officer and Women Entrepreneurship and Leadership lead, and Aike Festini, co-founder and CEO of LuckaBox.

The panel focused particularly on one of the biggest issues that female entrepreneurs face today: the gender gap. The speakers put in common their views while discussing about the best ways to approach this matter. Luz Ramírez, managing partner and founder of RED Capital Partners, participated in a panel about investing in female-founded companies. A recent study by The Boston Consulting Group collected data and documentation to elaborate a report which concluded that the average investment in female-founded or cofounded companies was on average of 935.000 dollars, a figure which is not even half of the average investment in male-led enterprises, which reached 2.100.000 dollars.

Despite this gap, recent female-founded or co-founded companies had a better performance, as they generated 10% more cumulative revenues than only male-led ones. In terms of how effectively companies turn a dollar of investment into a dollar of revenue, start-ups founded and cofounded by women are significantly better financial investments. For every dollar of funding, these startups generated 78 cents, while male-founded startups generated less than half that – just 31 cents.

Another relevant topic highlighted during the panel is that diverse teams are more creative when it comes to solving problems and finding ways to do things differently. That was one of the reasons why Luz Ramírez defended during her intervention the importance of investing in diverse teams with the goal of generating the best financial returns.

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